5 Tips to Sell Ice Cream in the Winter Months



It is winter and you have an ice cream shop. Who will buy it? Questions like these may worry you during those feisty cold months when Ben and Jerry can just get away with their name. Winter can have a lasting effect on your business. But don’t worry because we have got some tips for you that will hopefully warm up your freezer (and you're till) in these chilly cold months.

Also Read: Is soft Serve Ice Cream Better than Regular Ice Cream?

Go Seasonal

Go with the season. Offer what nature has to offer. Those bright flavors like cinnamon, apple, pumpkin spice, and caramel are your key. People love these as they all come during the fall. Add a combo of some gingerbread with cinnamon and give it a hint of eggnog. Depending on what season you are in, a good combo never fails to impress. Make it delightful with seasonal toppings and make your customers happy.

Play Around With Beverages

Your menu shouldn’t stay the same all the time. Be a little creative and think of new recipes to lure in more customers. So what if you have an ‘Ice’ cream shop? Take out the ‘cream’ and mix it with coffee. Give them a cappuccino with cream and cocoa. Try and mix different things.

Promote Your Items

Don’t forget to promote them. A new item always ends up being much better when you market it as a ‘limited edition’. Add something to arouse the curiosity. Put something eye-catching and give it a name that will intrigue the customer. Do this and I am sure your customers will get back to you. You might even expand your business like this. People might come to your shop just to have a taste of those warm delights even when it is not winter.

Great Deserts Are Great Deal Closers

A great dessert is a perfect way to drive in more customers. They are great to pair with your ice cream. Again, select seasonal flavors. Desserts don’t have to be something out of a French restaurant. Cookies, croissants, pies, and brownies will do just fine. Chocolate Brownies are a much better choice. You can even make special ice cream with that. Add the brownies to your vanilla and add some hot chocolate to it. That is a pretty nice way to savor those sweet buds.

Offer Take Away Service

Many people want their family to enjoy with them. Make sure you are catering to that. In your takeaways, offer your most popular choices. Design an intuitive menu that is easy to read and directs the customer. Offer a wide range of sizes. Have cups, cans, and containers. This improves your sales and also the quality of service.

Conclusion

When it is winter, it is time to warm up a bit. So add in those warm beverages and tastylicious delights to your menu to spice up things a bit. Try these tips and I am sure you will have a boost in your sales. If you plan to produce ice cream in large quantities check out this quality commercial ice cream maker for sale.

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